Amber Taylor
ARA Journeys
CEO
Amber Taylor is Co-Founder and CEO of ARA Journeys, a mobile gaming company that blends the digital world with the natural environment and indigenous narratives. Inspired by and drawing on her Māori culture, ARA’s award-winning games use immersive technologies (AR, MR, XR) and artificial intelligence (AI) to promote connection, education, and exploration.
Amber is a business mentor with NZ Business Mentor Association, Auckland Regional Ambassador for National Digital Forum (NZ Ministry Culture & Heritage) and member of the Young Business Leaders Initiative with NZ Ministry Foreign Affairs & Trade.